H.E. Mr Alexandre Ziegler, Ambassador of France to India, hosted the release of Style of India.
Naresh Kumar Sagar : An event at the the Embassy of France in India presented stylist Geeta Khanna’s opus, Style of India, in association with her company Hirumchi Styling, and French publishers Hachette India.Well-known for her endeavour to preserve and promote the unique arts, crafts and heritage of India, Geeta Khanna has brought out a book that combines extensive research with lavish visuals. The result is a remarkable volume that spans India’s fashion and style history from the Harappan civilization to contemporary Indian fashion.The event was well attended by Intellectuals and writers media and fraternity of art, culture and design. The President of Indian designers association Sunil Sethi spoke the gala effort of Geeta Khanna and her teams to make the book valuable both from historical and designers perspective.
MsGeeta Khanna, the author, briefly threw light on the book and sharedher experience in collecting heritage documents from various sourcesto illustrate the fashion of India. The book contains pictures thatshowcase fashion diversity.
MrSunil Sethi applauded the enormous work done by Ms Geeta. Heemphasized the need of such book to showcase the fashion of India atthe national and international level. He also shared with theaudience that today more and more fashion designers are participatingat the international platforms to showcase the fashion of India.Reputed Indian fashion designers from India participated at the Parisinternational fashion. The participation by them enhanced the imageof India. At the international level people are aware of Indianfashion and more and more people across the world emulating Indianfashion. That is a pride for India.
Geeta thanks all with humility and touch of grace. The price of book is Rs 8500.00
Style of India is work of writers seven years of immense research work which enumerates and gives chronological records of fashion from the ancient era to modern era is a picturesque evolution of style in India.
India the most adorable of ancient civilization which speaks volume in in all ages .India with many design colleges on run gives designers the valued sport to their products in line with International standards. Many designers are making marked presence in global design fora. Indian style mainly emanate from PARIS, LONDON, MUMBAI, NEW DELHI and then to other Indian cities.
A grand literary lavish work a reader’s delight, Style of India is a stunning kaleidoscopic view of the evolution of style in India.. This spectacular volume traverses an incredible breadth of history, offering a panoramic view of the defining moments – the cultural factors, historical compulsions and mystical concepts – that have intersected over time and propelled the evolution of style in the country over millennia. Bringing together over 300 stunning visuals from archival material and gorgeous recreations of drapes and accessories over centuries, accompanied by perceptive essays, this unique book weaves a compelling chronicle from pre-history and the Harappan civilization through the princely states, the freedom movement and regimental uniforms to the era of Hindi cinema and contemporary Indian fashion to throw a spotlight on the unique story of Indian style.
An unforgettable pictorial journey through the history of style in India, Style of India is a full-colour deluxe collectible edition that will be treasured by among style connoisseurs for years to come.
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